Headline: Let's figure out where you are.

Sub: Answer honestly — each stage has its own next step, and skipping stages is how businesses stay stuck.

Then three self-identifying statements (text blocks or buttons, not images):

"I have an idea, but haven't launched." → Start with our free Business Launch Checklist — the first 90 days, in the right order. [Get the free checklist →]

"I'm running a business and it feels out of control." → You have a systems problem, and it's fixable. Start with the Fix Your Operations program. [Show me →]

"I'm growing, but growth keeps adding chaos." → You've outgrown your systems. Start with Scale Your Business. [Show me →]

The first door goes straight to your email-capture form (the free checklist — which is finished and designed, so this works day one). The other two go to their program pages — and once each theme's free download exists, those doors get their own "start with the free guide" capture too.

Below the three doors, one line: "Not sure? Take the free 5-minute Operations Assessment" — grayed out or absent until the Scorecard is built, at which point it becomes the primary path and this page becomes your funnel's front door.